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LANDSCAPING & LAWN CARE MARKETING

Marketing strategies that fill your landscaping schedule year-round.

Visual portfolio dominance and Google Maps ranking are everything for landscapers. Here is what it costs, what to expect, and the questions you should ask any agency before signing.

Core Strategy: Visual Portfolio & Local Map Dominance

Success in landscaping depends on showing high-quality work and dominating the "Landscapers near me" Google Map results. Customers make decisions based on portfolio photos and reviews — not brand messaging.

Basecamp

Basecamp — $249/month

$249/mo · setup $497 (setup fee waived on a 6 or 12-month commitment)

Google Business Profile maintenance — weekly photos uploaded, reviews responded to, local citations kept accurate. Establishes your digital foundation.

Ascent

Ascent — $597/month

$597/mo · setup $797 (setup fee waived on a 6 or 12-month commitment)

Full GBP optimization, on-page website SEO for core services, and 1–2 localized blog posts or service pages monthly. This is where competitive positioning starts.

Summit

Summit — $997/month

$997/mo · setup $1,497 (setup fee waived on a 6 or 12-month commitment)

Deeper search optimization, conversion-focused website work, and call capture so seasonal demand turns into a steady, booked schedule.

Apex

Apex — $1,497/month

$1,497/mo · setup $1,997 (setup fee waived on a 6 or 12-month commitment)

The full system — SEO, AI lead capture and follow-up, review automation, and reporting — built to dominate your local landscaping market.

Questions You Should Ask Any Agency

  1. How do you help us rank for high-margin projects like hardscaping versus low-margin mowing? Not all leads are equal. Does the agency segment strategy by service type and profit margin?
  2. How do you optimize our website gallery for mobile users who want to see 'proof of work' quickly? Your portfolio is your sales pitch. How is it being showcased for mobile conversion?
  3. How do you manage our local presence during the winter 'off-season' to prepare for the spring rush? Do they have a seasonal strategy to maintain visibility and prepare for peak season?
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